Vin65 Blog

DTC wine thoughts served up by Vin65

Brent Johnson
 
25 February 2015 | Brent Johnson

Email: The Biggest ROI for Wineries

You're busy - there are a million things to do today on top of selling your wine. So, where do you focus? Where should you spend time to get the biggest bang for your buck - or in your case, ROI?  Continue »

Time Posted: 25/02/2015 at 6:00 AM Permalink to Email: The Biggest ROI for Wineries Permalink
Corinna Wang
 
4 February 2015 | Corinna Wang

Mobile Point of Sale is Changing the Cellar Door Experience

Mobile POS systems let you sell where you couldn’t before. When your POS is portable - you can use it at a private tasting, out on a deck, or as you’re walking through the barrel room. If you’re at an off-site tasting event, it’s now possible to take a sale right then and there. Using a point of sale system that gets you out from behind the tasting bar and creates a more intimate experience  Continue »

Time Posted: 04/02/2015 at 6:00 AM Permalink to Mobile Point of Sale is Changing the Cellar Door Experience Permalink
Brent Johnson
 
24 January 2015 | Brent Johnson

Observations from an Emerging Wine Market (Colorado)

Last week, I attended the VinCO Conference and Trade Show in Grand Junction, CO, USA. I was able to give two presentations to some of Colorado's most prominent winemakers, winery owners and emerging wineries. There were a lot of questions about selling more wine online - and I thought I'd share some insights.  Continue »

Time Posted: 24/01/2015 at 8:00 AM Permalink to Observations from an Emerging Wine Market (Colorado) Permalink