Vin65 Blog

DTC wine thoughts served up by Vin65

Sarah Barwin
 
3 August 2016 | Sarah Barwin

3 Ways Social Media Data Can Improve your Winery’s Marketing

The more context you have surrounding your customers, the easier it is for you to provide them with a superior customer experience. Learn how social media can offer you that additional layer of insight.  Continue »

Time Posted: 03/08/2016 at 12:00 AM Permalink to 3 Ways Social Media Data Can Improve your Winery’s Marketing Permalink
Brent Johnson
 
20 July 2016 | Brent Johnson

Introducing Free Winery Websites From Vin65

We love the wine industry and we love focusing on how to help all wineries sell more wine. So we're excited to announce our newest product offering: free content websites.  Continue »

Time Posted: 20/07/2016 at 7:40 AM Permalink to Introducing Free Winery Websites From Vin65 Permalink
Sarah Barwin
 
7 July 2016 | Sarah Barwin

How to Use Gift Cards to #SellMoreWine

Retailers and consumers alike love gift cards. They don’t take up much shelf space, they are easily brandable and they promote customer choice. But gift cards also make plain good business sense. Find out how you can make the most of them in your cellar door.  Continue »

Time Posted: 07/07/2016 at 12:00 AM Permalink to How to Use Gift Cards to #SellMoreWine Permalink
Sarah Barwin
 
6 July 2016 | Sarah Barwin

Connecting Social and Commerce Part 2

Combining social and commerce data enables wineries to provide superior customer service and drive sales. Learn how Vin65 is adapting to changes from VinTank to continue providing you with social media insight.  Continue »

Time Posted: 06/07/2016 at 12:30 AM Permalink to Connecting Social and Commerce Part 2 Permalink
Adrienne Stillman
 
23 June 2016 | Adrienne Stillman

Using customer data to create your marketing plan

Creating a marketing plan is tough. Luckily, your customers offer a wealth of insight into what works, and what doesn’t. Here, we look at three ways to use customer data to help you build an effective marketing strategy that will sell more wine.  Continue »

Time Posted: 23/06/2016 at 8:15 AM Permalink to Using customer data to create your marketing plan Permalink
Jim Agger
 
25 May 2016 | Jim Agger

Want to grow DTC sales by 108%? 46Brix can help.

46Brix is Vin65's built-in shipping rewards program. Two years after launch, we've seen dramatic business results for participating wineries. Here, we dig into the data and look at how 46Brix is helping wineries in the US and Canada sell more wine.  Continue »

Time Posted: 25/05/2016 at 8:08 AM Permalink to Want to grow DTC sales by 108%? 46Brix can help. Permalink
Corinna Wang
 
20 May 2016 | Corinna Wang

The 2016 Roadshow Roundup

Despite these wineries being in different geographical locations with varying levels of foot traffic, wine tourism and popular varietals - they all seemed to hit a DTC stumbling block in these areas. Let's dive in to see why:  Continue »

Time Posted: 20/05/2016 at 6:00 AM Permalink to The 2016 Roadshow Roundup Permalink
Corinna Wang
 
6 May 2016 | Corinna Wang

Selling Wine Online - Canada and the World

Last month, we brought the Vin65 Roadshow to Niagara, ON, Canada. The wine game for Canada is a little different - but the focus for Vin65 remains the same; we want you to sell more wine. Here's a quick look at the realities of selling wine online in Canada and the world.  Continue »

Time Posted: 06/05/2016 at 6:00 AM Permalink to Selling Wine Online - Canada and the World Permalink
Brent Johnson
 
26 April 2016 | Brent Johnson

Free Support at Vin65. 5 Reasons Why We Made The Change.

Today, there is a big change, we’re excited to offer all of our clients free customer support! Now all of your ‘how to’ questions and troubleshooting that we used to bill for is free.  Continue »

Time Posted: 26/04/2016 at 6:00 AM Permalink to Free Support at Vin65. 5 Reasons Why We Made The Change. Permalink Comments for Free Support at Vin65. 5 Reasons Why We Made The Change. Comments (2)
Tammy Boatright
 
8 April 2016 | Tammy Boatright

Are Wine Clubs Passé?

This is a guest post from Tammy Boatright at VingDirect. VingDirect helps family wineries grow their DTC sales through training, cellar door and wine club recommendations, educational webinars and cellar door dashboards. VingDirect’s Vin65 integrated dashboard provides wineries with real time cellar door results.  Continue »

Time Posted: 08/04/2016 at 6:00 AM Permalink to Are Wine Clubs Passé? Permalink