Vin65 Blog

DTC wine thoughts served up by Vin65

Brent Johnson
 
20 July 2016 | Brent Johnson

Introducing Free Winery Websites From Vin65

We love the wine industry and we love focusing on how to help all wineries sell more wine. So we're excited to announce our newest product offering: free content websites.  Continue »

Time Posted: 20/07/2016 at 7:40 AM Permalink to Introducing Free Winery Websites From Vin65 Permalink
Sarah Barwin
 
7 July 2016 | Sarah Barwin

How to Use Gift Cards to #SellMoreWine

Retailers and consumers alike love gift cards. They don’t take up much shelf space, they are easily brandable and they promote customer choice. But gift cards also make plain good business sense. Find out how you can make the most of them in your cellar door.  Continue »

Time Posted: 07/07/2016 at 12:00 AM Permalink to How to Use Gift Cards to #SellMoreWine Permalink
Sarah Barwin
 
6 July 2016 | Sarah Barwin

Connecting Social and Commerce Part 2

Combining social and commerce data enables wineries to provide superior customer service and drive sales. Learn how Vin65 is adapting to changes from VinTank to continue providing you with social media insight.  Continue »

Time Posted: 06/07/2016 at 12:30 AM Permalink to Connecting Social and Commerce Part 2 Permalink
Brent Johnson
 
26 April 2016 | Brent Johnson

Free Support at Vin65. 5 Reasons Why We Made The Change.

Today, there is a big change, we’re excited to offer all of our clients free customer support! Now all of your ‘how to’ questions and troubleshooting that we used to bill for is free.  Continue »

Time Posted: 26/04/2016 at 6:00 AM Permalink to Free Support at Vin65. 5 Reasons Why We Made The Change. Permalink Comments for Free Support at Vin65. 5 Reasons Why We Made The Change. Comments (2)
Corinna Wang
 
23 March 2016 | Corinna Wang

Why Your Winery Still Isn’t Growing DTC Sales

Are you looking to grow DTC sales? Here are some reasons why you aren't seeing the growth you projected...  Continue »

Time Posted: 23/03/2016 at 6:00 AM Permalink to Why Your Winery Still Isn’t Growing DTC Sales Permalink
Corinna Wang
 
17 February 2016 | Corinna Wang

How Carrots Are Selling More Wine

We are well into 2016 and are looking towards the first club runs and getting through busy season for cellar doors. What can you spend a few minutes on now in order to get ready for increased traffic in both your cellar door and online store? Setup carrots!  Continue »

Time Posted: 17/02/2016 at 6:00 AM Permalink to How Carrots Are Selling More Wine Permalink
Corinna Wang
 
22 January 2016 | Corinna Wang

Winning With DTC In 2016

Fresh from the Direct to Consumer Wine Symposium in Concord last week and off to the Unified Wine & Grape Symposium next week in Sacramento - I'd thought we should take a look at some stats from 2015 and why 2016 is going to be the year of DTC.  Continue »

Time Posted: 22/01/2016 at 6:00 AM Permalink to Winning With DTC In 2016 Permalink
Andrew Kamphuis
 
30 December 2015 | Andrew Kamphuis

Goodbye Isn't Easy. Moving On From WineDirect and Vin65.

Earlier this month I tendered my resignation as President of WineDirect and President of Vin65.  Continue »

Time Posted: 30/12/2015 at 6:00 AM Permalink to Goodbye Isn't Easy. Moving On From WineDirect and Vin65. Permalink
Corinna Wang
 
16 December 2015 | Corinna Wang

8 Ways to Reduce Cart Abandonment This Holiday Season

TeaserCart abandonment stats are a hard pill to swallow. People have made the effort to visit your website, have added wine to the shopping cart - but are jumping ship just before they give you their credit card.  Continue »

Time Posted: 16/12/2015 at 6:00 AM Permalink to 8 Ways to Reduce Cart Abandonment This Holiday Season Permalink
Corinna Wang
 
7 October 2015 | Corinna Wang

OND: Step 1 - Get Your Winery Ready.

Here in Vancouver, it’s pretty apparent that summer is over. The rain boots under my desk are constant reminders that fall is here. Pretty soon Christmas music will be playing absolutely everywhere.  Continue »

Time Posted: 07/10/2015 at 6:00 AM Permalink to OND: Step 1 - Get Your Winery Ready. Permalink